Mikael Jansson
Since the 1980s, he has worked with events and their development - both from an organiser and a participant perspective. In his role as CEO of Fairlink, he has been involved in analysing many of the largest Swedish events and has trained thousands of exhibitors. Mikael is a popular lecturer and author on the subject and was awarded in 2022 with the "Årets Eldsjäl" (Enthusiast of the Year) prize at Gyllene Hjulet, a prominent award gala in the event industry.