Innovation Arena – experience the technology of the future up close
Robots, AI, sensors and new analytical methods. At the Innovation Arena in Lobby Nord, you can discover around 30 innovations and meet the people behind the solutions. The arena has been created in collaboration with Agtech Sweden and showcases the direction in which agricultural development is heading.
Following its well-received debut in 2024, the Innovation Arena is back at Elmia Agriculture – now bigger and with a clearer international focus.
This year’s theme next-generation agriculture, takes on a concrete meaning here. It is about both the people who will run and develop the agriculture of the future and the next generation of technology.
The area is set up as a square in Lobby North, where around 30 innovations are presented in interactive environments. Here, you can get up close to the technology, discover the details, ask questions and speak directly to the people behind the solutions.
– “Visitors will gain a sense of the direction in which developments are heading. They will understand what is happening in the sector, but also gain confidence in the future and feel that they are part of the world’s most exciting industry,” says Karolina Muhrman, Operations Manager at Agtech Sweden.
Join us on a guided tour
Would you like an introduction to some of the solutions and the people behind them? Guided tours of the Innovation Arena will be held on Thursday and Friday.
Thursday 15 October
11.30 am and 2.00 pm
Friday 16 October
11.30 am and 2.00 pm
The tours start at the Agtech Sweden information desk in the Innovation Arena, North Lobby.
No booking is required.
Where agriculture, research and innovation come together
The Innovation Arena is more than just a venue for showcasing new technology. It is a place where farmers, researchers and innovators come together. You can discuss solutions, ask questions and get an idea of what might be relevant to your own business.
For businesses, these meetings also provide an opportunity for feedback, new collaborations and contact with farmers who want to be early adopters and help drive development to the next level.
– “Agriculture must evolve, not just in small steps but in quite radical ones. This is necessary to meet challenges ranging from profitability and the working environment to climate and biodiversity,” says Per Frankelius, Head of Innovation at Agtech Sweden.
The photo shows the Innovation Arena at Elmia Lantbruk 2024