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Exhibitors’ activities

There’s loads of fun stuff going on at the exhibitors’ stands. Here are a few examples.


Discover the Farm Shop – from farm to table

Are you curious about the flavors of Småland and eager to discover authentic food producers, scenic spots, and new destinations? Welcome to the Elmia Congress Centre and our farm shop, open throughout the fair.

Here, you can sample locally produced food, shop for Småland delicacies, and pick up cooking tips suitable for everything from a compact motorhome kitchen to an elegant dinner party. Our chef serves up tastings at 11:00, 13:00, 14:00, and 15:00, Wednesday to Sunday.

The stand also serves as a showcase for Gårdsrundan 2026 – an annual event where farms, farm shops, cafés, restaurants, and food artisans open their doors to display the very best of Småland’s culinary landscape.

We share stories about the producers, the flavors, and the people behind the food – and offer tips on cultural experiences, scenic locations, and exciting hiking trails across Småland that you can explore on September 19–20, 2026.

Region Jönköping County’s participation is part of the regional food strategy, which aims to raise awareness of the added value of Swedish food and encourage more conscious food choices.

Welcome to the Dethleffs stand B01:28

Meet the influencer couple Annelie and Ludde from Our Third Home at the Dethleffs stand B01:28, on Friday and Saturday, from 3.00 pm to 5.00 pm.

Take the opportunity to meet Annelie and Ludde from Our Third Home, who lead a life filled with freedom, charming vineyards and cosy campsites. Among other things, they’ll be sharing their experiences of travelling to Iceland in Sweden’s first four-wheel-drive Dethleffs: the Globebus Performance 4x4, on the so-called F-roads.

Get your stone chip repaired during the fair!

Svenska Bussglas offers mobile stone chip repair from Thursday to Sunday at the trade fair campsite.

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