Besides name and company two important pieces of information can be found on the entry card worn by the visitor. The first is a combination of letters signaling the area of responsibility and the area of activity as listed in the pre-registration. The second information is a visitor-ID. By registering the visitor-ID with the leads app, Elmia Plus, you can gain access to all information stated by the visitor in the registration.
| Area | Letter |
| Self-employed | a |
| Business manager | b |
| Employee | c |
| Advisor | d |
| Student | e |
| Other | f |
| Area | Letter |
| Milk production | A |
| Meat production | B |
| Pig production | C |
| Cereals production | D |
| Other crop production | E |
| Agricultural contracting | F |
| Schools/research/training | G |
| Other | H |