“The automotive industry is our hottest market at the moment,” says Jan-Olof Söderholm, sales and marketing manager at Nolato Industrial.
The company is exhibiting its considerable breadth at the fair and showcasing its biggest customers’ products, ranging from car parts to pharmaceutical products. Nolato Industrial develops and manufactures products in polymer materials such as plastic, silicone and TPE. The company’s offerings include injection moulding, improving existing products and combining various materials.
“The use of polymer materials continues to increase as more and more people become aware of the material’s properties and all the advantages they offer,” Söderholm says.
“Much of what we do involves improving existing products, such as manufacturing metal components in plastic instead. The resulting products are lighter weight, cheaper and easier to handle.”
Most of Nolato Industrial’s suppliers are attending Elmia Subcontractor. Here the company can meet its existing customers but also find interesting prospective ones. Its major customers today include Husqvarna and Volvo.
“We’re seizing this chance to make new contacts that can lead to new business in the long term,” Söderholm explains. “Elmia Subcontractor is a very important meeting place for us and without a doubt the biggest trade fair for our type of customers.”
Why should people visit the company’s stand?
“We manufacture what other companies can’t. Our customers perceive us just as much as a knowledgeable concept and development partner as a strong supplier of products,” Söderholm says.