Logosol celebrates 30 years at Elmia’s forestry fairs

This year Logosol marked its 30th anniversary at SkogsElmia.

“We had our first big breakthrough at Elmia’s forestry fair in 1989,” says the company’s founder, Bengt-Olov Byström.

That was not only the start for Logosol but also for the entire market segment of small-scale sawing and wood processing.

“We were the first to offer a chainsaw-driven sawmill. At the next fair several companies were already presenting similar products,” Byström remembers.

That trend has continued ever since. Logosol has continually presented improvements and new products, and its competitors have followed suit. Today, small-scale wood processing is an established industry.

“What makes me proudest is that we helped to replace the old-time small circular sawmills, which caused a number of deaths and serious accidents every year,” Byström says. “The Swedish Work Environment Authority tried to stop the saw benches but because the owners themselves were using them, it couldn’t do anything. Instead, the solution was that the sawmills were replaced by safer products, including those from Logosol.”

Ever since 1989, Logosol has exhibited at every forestry fair at Elmia, and since 2001 also at the same stand location. There, the company from Härnösand has met old and new customers from throughout Sweden and around the world.

How much have Elmia’s forestry fairs meant for the company’s development?

“Let me answer like this. Marketing has become much more complicated. Demonstrations at trade fairs and markets continue to be the most important aspect of our marketing,” Byström says.

Published
6/8/2019
Images
Bengt-Olov Byström celebrates 30 years as an exhibitor at Elmia’s forestry fairs. The company’s first product, a chainsaw-driven sawmill, made its breakthrough at Elmia in 1989.
Bengt-Olov Byström celebrates 30 years as an exhibitor at Elmia’s forestry fairs. The company’s first product, a chainsaw-driven sawmill, made its breakthrough at Elmia in 1989.