Elmia Lastbil is the home ground of the haulage industry. It is a trade show where 96% of visitors work in the haulage sector. By far the largest two visitor groups are commercial drivers and company managers/managing directors. These two groups jointly make up two-thirds of the total number of visitors.
The five largest business areas that visitors represent are haulage companies focusing on:
- Single/grouped consignments
- Construction and infrastructure
- Engineering/manufacturing industry
- Forest transport
- Warehouse, terminal, cargo management